We’re excited to have customer marketing leader, Theo Hopkinson, on the show. Theo was previously Head of Customer Advocacy at Fivetran, as well as VP of Digital at Archetype, a brand agency,

Janet Dulsky is the Director of Retention Marketing at Adobe. Customer marketing teams have historically been on the smaller side, but as the role is gaining popularity, team sizes have

David Sroka is the President and CEO of Point of Reference. Now more than ever, it’s important to think of ways to stand out within your organization and demonstrate how

Sara Steffen is the Senior Director of Customer Marketing at Nutanix. She shares her philosophy on building an open, honest, and supportive team culture, why content amplification is near and

Amy Pang is the Director of Customer Marketing at Fortinet. She’s helped launch customer advisory boards at several companies and has also been on the other side as a CAB

Kate Mahon is the Director of Global Customer Advocacy at Splunk. She shared how her time in consulting helped prepare her for this role, how to think about where customer

Alison Bukowski is the Senior Director, Customer & Product Marketing at PeerSpot. I’ve been getting a lot more questions lately on topics that are more about long-term career paths and

Kendra Walsh is Director, Community and Customer Advocacy at Juniper Networks. Kendra started her career in customer programs back in the early 2000s and has really seen the role evolve

Christina Garnett is the Senior Marketing Manager, Offline Community and Advocacy at HubSpot. She was instrumental in launching their HubFans advocacy program, which now has over 27,000 members, as well

Evan Huck is the CEO of UserEvidence, a SaaS platform that helps automate content creation from happy customers. Evan previously helped run enterprise sales at SurveyMonkey and thinks the best

Helen Feber is the Managing Partner at Referential, Inc., a consultancy that has been delivering innovative, high-quality advocacy-related services globally for over 26 years. She is also on the oversight committee

Amy Bills is VP and Principal Analyst, Customer Engagement Strategies at Forrester. Previously, she was the Director of Customer Marketing at Blackbaud. We talked about all the attention that customer