Margot Leong

Transcript: Measuring Your Program’s Success on Different Levels with Rhett Livengood

On this episode, I was joined by Rhett Livengood, Worldwide Director of Digital Business Enabling at Intel. Prior to that, he was Intel’s Worldwide B2B Customer Engagement Director and has a ton of experience in the space. We talk about the importance of maintaining a strategic pipeline of advocates, reporting metrics at an operational versus…

Read More

Using Online Reviews to Drive Endless Value for Your Company and Customers with Lauren Harris

“To me, customer centricity is the foundation. And you really need it.” – Lauren Harris Lauren Harris is the Director of Global Customer Programs at Oracle. One of the areas where she’s driven a ton of value is in leading their customer review team, covering 6+ lines of business, 3 vendors, and over 15 functional…

Read More

How to Partner With Sales for Mutual Success with Allyson Stinchfield

“Despite the fact that sometimes we’re living in such a digital world, human relationships still truly matter.” – Allyson Stinchfield Allyson Stinchfield is the Chief Customer Officer at Needle Space Labs, a marketing agency in Berkeley, California. Prior to that, she was the Customer Marketing Director at Splunk, an enterprise software company. We spoke about…

Read More

Transcript: How to Partner With Sales for Mutual Success With Allyson Stinchfield

On this episode, I was joined by Allyson Stinchfield, Chief Customer Officer at Needle Space Labs, a marketing agency in Berkeley, California. Prior to that, she was the Customer Marketing Director at Splunk, an enterprise software company. We spoke about how her comms background influenced her overall approach, how to build trust with sales, and…

Read More

Taking Your Video Storytelling to the Next Level with Ben Bradley

“For me, it’s what is the ‘why’ behind what people are doing and how can I bring that to light.” – Ben Bradley Ben Bradley is the Founder and Director of Right Hand Films. We previously worked together on several customer testimonial videos during my time at Rubrik. (Fun fact: the quality and artistry of…

Read More

Transcript: Taking Your Video Storytelling to the Next Level with Ben Bradley

On this episode, I was joined by Ben Bradley, Founder and Director at Right Hand Films. I worked extensively with Ben during my time at Rubrik, mostly focusing on customer testimonial videos. We received a lot of compliments on these and I think a large part of that is due to the artistry and emotion…

Read More

How To Position Customer Advocacy as “Must-Have” Instead of “Nice-to-Have” with Claire Grove

“It starts and finishes with: what was it that your business is trying to achieve?” – Claire Grove Claire Grove is the Customer Advocacy and Storytelling Strategy Director at ServiceNow. Previously, she ran UK customer advocacy at Microsoft, as well as the EMEA customer reference program at Salesforce. Claire has this incredibly calming energy and…

Read More

Transcript: How to Position Customer Advocacy as “Must-Have” Instead of “Nice-to-Have” with Claire Grove

On this episode, I was joined by Claire Grove, Customer Advocacy and Storytelling Strategy Director at ServiceNow. Previously, she ran UK customer advocacy at Microsoft, as well as the EMEA customer reference program at Salesforce. Claire has this incredibly calming energy and it’s clear just how much passion she has for this work. We talk…

Read More

The Importance of Turning Customers Into Advocates: A Sales Perspective with Dan Raynes

“You want to make your customers referenceable? Then you’ve got to go out of the way to keep your customers happy.” – Dan Raynes Dan Raynes is a State and Local Senior Account Executive at Rubrik. He is one of the highest performing sales reps I know and has consistently achieved over 100% of his…

Read More

Transcript | The Importance of Turning Customers Into Advocates: A Sales Perspective with Dan Raynes

On this episode, I was joined by Dan Raynes, State and Local Senior Account Executive at Rubrik. Dan is one of the highest performing sales reps I know and has consistently achieved over 100% of his annual quota at the last five companies he’s worked at. One of the reasons why I wanted to bring…

Read More