Angela Burk is Senior Director, Customer Marketing at Confluent. Angela has previously worked in customer marketing roles at companies like ServiceNow, NetApp and Jive Software.
On this episode, we cover:
- Her three pillars of customer marketing and how they all connect
- How to be strategic about extracting customer insights for internal and external use
- The ‘more than two’ philosophy
- The power of asking ‘why’ in being seen as a strategic business partner
- Why she errs on the side of protecting the customer relationship
You can find the full transcript here.
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