On this episode, I was joined by Lauren Harris, Director of Global Customer Programs at Oracle. One of the areas where she’s driven a ton of value is in leading their customer review team, covering 6+ lines of business, 3 vendors, and over 15 functional areas. Third-party reviews are more important than ever because the…

On this episode, I was joined by Rhett Livengood, Worldwide Director of Digital Business Enabling at Intel. Prior to that, he was Intel’s Worldwide B2B Customer Engagement Director and has a ton of experience in the space. We talk about the importance of maintaining a strategic pipeline of advocates, reporting metrics at an operational versus…